Politics Weekly UK
On the road in south Wales: why is Reform UK on the rise?
Feb 27, 2025
Will Hayward, a freelance journalist specializing in Welsh politics, sheds light on the surprising rise of Reform UK in traditional Labour strongholds of South Wales. The discussion dives into voter disillusionment with public services and how the pandemic reshaped political priorities. Hayward highlights the strategic appeal of Reform UK by connecting with local identities while avoiding anti-devolution rhetoric. He also explores the influence of youth engagement through platforms like TikTok and local economic struggles shaping sentiments for change.
38:13
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Quick takeaways
- Disillusionment with traditional Labour governance in South Wales is prompting voters to seek alternatives like Reform UK due to unmet needs.
- The rise of Reform UK is influenced by youth engagement on platforms like TikTok, reshaping political discourse and voter perceptions.
Deep dives
Political Disillusionment in South Wales
Many voters in South Wales are expressing disillusionment with longstanding political norms, particularly with the Labour Party, which has held power since the start of devolution. There is a growing sentiment that the region is feeling overlooked and neglected, leading some voters to reconsider their political choices. This shift is evident as some individuals regret their previous support for Labour and are open to exploring alternatives like Reform UK. The dissatisfaction stems from a combination of local issues, including high deprivation rates and frustrations with public services like healthcare and education.
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