Tony Castellucci
Works at Wanamaker, a full-service advertising agency specializing in traditional advertising and digital marketing, primarily for home services.
Best podcasts with Tony Castellucci
Ranked by the Snipd community
26 snips
Apr 22, 2025 • 1h 44min
#188 How Traditional Media Drove $100K+ in Plumbing Leads
Tony Castellucci from Wanamaker Advertising, an expert in lead generation for home service companies, shares eye-opening insights on boosting your business through smarter marketing. He explains why optimizing your Google My Business is now crucial for attracting local leads. Discover how traditional media like TV and radio can still be effective in a digital world, especially with a strategic approach. Castellucci emphasizes the importance of blending traditional and digital methods while tracking ROI to enhance brand visibility.
11 snips
Aug 28, 2025 • 26min
#237 How to Spend Your Marketing Budget: $100K vs $500K vs $1M
In this conversation, Tony Castellucci from Wanamaker, a seasoned expert in home services marketing, shares insights on effectively allocating marketing budgets from $100K to $1M. He discusses avoiding wasteful spending while maximizing strategies like SEO and PPC. Tony emphasizes the importance of balancing traditional media with digital, as well as understanding seasonality in marketing. Listeners will gain crucial tips on building brand presence and lead flow for businesses of varying scales, focusing on strategic growth and avoiding common pitfalls.
