Thenuka Karunaratne

Thenuka Karunaratne, Co-founder and CEO of daydream, shares his expertise in automating programmatic SEO. He discusses how businesses can create sustainable SEO advantages using proprietary data and strategic execution rather than just AI-generated content. Thenuka cautions against 'SEO on autopilot' but highlights impressive results from thoughtful AI integration. A compelling case study demonstrates that programmatically created content for Twingate attracted 50,000 monthly visits, showcasing the power of effective SEO tactics in a rapidly changing landscape.

Thenuka Karunaratne, a professional from daydream, dives into the dynamic future of SEO and its shift towards programmatic methods. He highlights how automation and AI are revolutionizing traditional SEO, making practices more efficient. The discussion covers leveraging structured data for scalable content, the importance of genuine contributions over mere traffic, and the need for businesses to adapt to these technological changes. Thenuka also emphasizes the significance of unique data and tools like Wix Studio in enhancing content generation.

Thenuka Karunaratne, CEO of Daydream, discusses the evolving landscape of programmatic SEO and content creation. He highlights the importance of education in the industry and the role of automation in SEO tasks. The conversation also explores the concept of taking a calm approach to building a company and the intersection of Buddhism and entrepreneurship.