Stephan Spencer
SEO consultant, author, and podcast host known for co-authoring The Art of SEO and hosting Marketing Speak; provides deep expertise in intentional marketing, SEO strategy, and the impacts of AI on content and links.
Best podcasts with Stephan Spencer
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6 snips
Jan 14, 2026 • 45min
536. Intentional Marketing in the AI Era with Stephan Spencer
Stephan Spencer, an SEO consultant and author, shares his insights on intentional marketing in the age of AI. He discusses the importance of working with nimble, mission-driven companies over giant brands. Spencer argues that links are becoming increasingly valuable as AI improves in detecting unnatural content. He also critiques AI-generated material for lacking authenticity and emphasizes the need for high-quality content. Additionally, he outlines strategies for successful cross-channel marketing that leverage social media for SEO impact.
Mar 17, 2025 • 24min
Using AI To Build Linkable Assets
Stephan Spencer, an SEO expert and co-author of The Art of SEO, dives into the transformative power of AI for creating linkable assets. He discusses how AI is changing traditional link-building strategies and best practices for its integration in SEO. Spencer highlights the challenges of AI-driven content creation and offers solutions for enhancing effectiveness. He also explores how podcasters can leverage AI for educational content while emphasizing the need for human oversight to maintain quality and relevance.
