Sean Ellis, a pioneering growth expert who coined 'growth hacking,' shares invaluable insights on measuring product-market fit with his renowned Sean Ellis Test. He discusses strategies for improving user activation and retention rates, and selecting North Star metrics that reflect genuine customer value. Listeners gain wisdom from his experiences at Dropbox and beyond, understand how user feedback drives product success, and explore the evolving landscape of growth strategies in the age of AI.

Sean Ellis, autor de estrategias de crecimiento, y Morgan Brown, coautor especializado en metodologías de alto impacto, comparten secretos sobre el hacking de crecimiento. Hablan sobre cómo las empresas líderes, como Facebook y Airbnb, innovan rápidamente. Discuten la importancia de validar productos mediante encuestas y el 'momento wow'. También analizan la mejora del embudo de ventas utilizando datos, con ejemplos de éxito de Netflix y Zara. ¡Una guía práctica para impulsar tu negocio!

Sean Ellis, growth hacking mastermind behind Dropbox and LogMeIn, shares insights on nailing product-market fit and strategic marketing. He highlights the role of innovative user acquisition, freemium models, and cross-functional team collaboration in driving billion-dollar revenues. From tracking systems to data-driven experimentation, this episode is a goldmine for aspiring entrepreneurs and marketing mavens.

Sean Ellis, creator of the PMF test and author of Hacking Growth, revolutionized growth strategies at Dropbox and other top companies. He shares tactical insights on the Sean Ellis test for measuring product-market fit. Discover how a stellar first-time user experience can drive referrals and growth. Ellis emphasizes the balance between growth and marketing, highlighting the importance of word-of-mouth. He also details strategies for optimizing key growth levers to create a data-driven culture focused on PMF.

Sean Ellis discusses growth hacking unicorn successes, achieving and scaling product-market fit, and the dynamics of easy money vs. hard times in startup funding environments. He emphasizes the importance of tailored advice for startups, the art and science of achieving product-market fit, and fair compensation for advisors providing valuable insights.