Scott Aaron

Join Scott Aaron, host of the Networking and Marketing Made Simple podcast, as he uncovers prevalent LinkedIn scams alongside Michelle J Raymond. They dive into the dangers of engagement pods, revealing how they can harm personal branding. Scott warns against the temptation of buying followers and discusses the ethical risks tied to automation tools. The duo emphasizes the importance of authentic engagement and navigating LinkedIn’s landscape with integrity to achieve genuine growth.

Scott Aaron, a LinkedIn expert, bestselling author, and top podcaster, shares invaluable insights for leveraging LinkedIn in 2025. He reveals why only 1% of users post weekly and how to capitalize on that opportunity. Discover a 3-part content strategy, the power of LinkedIn newsletters, and the importance of short-form video. Scott explains how to optimize your profile for lead generation and navigate connections while adhering to platform guidelines. Packed with actionable tips, this conversation is your guide to transforming LinkedIn into a business powerhouse.