Rytis Lauris
Co-founder of Omnisend, an email and SMS marketing platform for e-commerce brands. Expert in e-commerce and business.
Best podcasts with Rytis Lauris
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12 snips
Jun 20, 2025 • 48min
569: The Email Expert - How to Get Your Customers Attention
Rytis Lauris, co-founder of Omnisend and an expert in e-commerce, dives into the world of email and SMS marketing strategies tailored for online businesses. He emphasizes the importance of starting email marketing early and shares insights on converting website visitors into loyal subscribers. Learn how just 2% of automations can drive 40% of revenue, and discover creative SMS tactics that enhance customer loyalty. Rytis also explores how AI will shape the future of marketing, making it more personalized and effective.
Nov 30, 2023 • 1h 5min
352 – Why email marketing is still alive: insights from Rytis Lauris of Omnisend
Rytis Lauris, CEO of Omnisend, discusses the effectiveness of email marketing, the role of automation and AI, and the integration between Omnisend and WordPress/WooCommerce. He emphasizes the importance of permission-based communication, personalized messages, and the growing significance of SMS marketing. Omnisend's innovative approach to automation and targeted campaigns is revolutionizing online sales.
