Ryan Lang, a high-performance coach and sales expert at Brand Builders Group, shares his secrets to successfully converting free calls into paying clients. He discusses the shift from cold calling to inbound strategies, stressing the importance of trust and personalization. Listeners will learn effective techniques for structuring their calls and managing client expectations while creating a comfortable atmosphere. Ryan emphasizes the role of permission in sales conversations and presents strategies for closing deals, all designed to enhance sales confidence.

Ryan Lang, expert in sales, marketing, and human optimization, discusses the art of selling with integrity and the importance of asking questions instead of focusing solely on your solution. He shares insights on overcoming objections and the key to successful sales - building relationships, providing value, and genuinely caring for the customer.