Ross Walker

Join retail media experts Ross Walker and Carlos Sastre of Acadia as they discuss the evolution of AMC audiences for sponsored ads on Amazon. Ross emphasizes the shift from chasing broad keywords to targeting high-value customers likely to convert. They explore the current limitations of audience targeting and the complexities in campaign strategies, highlighting the need for clarity in campaign goals. Expect insightful analysis on using AMC audiences to enhance advertising performance and the importance of adapting strategies in a dynamic digital landscape.

Ross Walker and Damiano Ciarrocchi from Acadia dive into the evolving landscape of retail media networks. They discuss the divergence of initial expectations from reality, emphasizing the importance of assessing retailers based on sales potential and data capabilities. The duo highlights how shopper behavior across channels influences strategies and the critical role of metrics beyond mere media performance. They also touch on the significance of aligning assortment with media to drive effective campaigns, offering actionable insights for brands navigating this complex environment.

Dr. Ross Walker discusses risks of over-prescribing statins and the importance of accurate cardiovascular risk assessment. The episode covers topics like bowel cancer treatment, seasonal affective disorder, non-invasive laser therapy for strokes, and challenges of antimicrobial resistance. Humorous banter and light-hearted segments are interspersed throughout the podcast.

Dr. Ross Walker and Ned Green explore rising cancer rates in Gen X, lifestyle factors contributing to cancer, probiotics and VITT from AstraZeneca vaccine, treatment options for VITT, benefits of melatonin for macular degeneration, humor in well-being, cycling health benefits, and the future of medicine with an ingestible microbiome sampler.

Join Australia's leading comic speechmaker, Homer Papantonio, and renowned cardiologist, Dr. Ross Walker, as they blend humor and health in Seriously Funny Wellbeing. Topics include cholesterol controversies, humorous tales of heaven, genetics' influence on diseases, and the importance of understanding different types of cholesterol for heart health.

Dr. Ross Walker discusses the risks of keto diet for aging, contrasting it with the Mediterranean diet. They explore calcium score checks, fish oil benefits for arthritis, aspirin usage, and chest CT scans. They delve into hepatitis management, heart-healthy behaviors, mental health habits, and the importance of planning for well-being. The podcast also covers diabetes screening, kidney disease, gut bacteria, heart conditions, and the significance of vitamin D supplementation.

Dr Ross Walker and Ned Green discuss the interconnectedness between diabetes, stress, and dementia, advancements in Alzheimer's treatments, genetic abnormalities, breast cancer drugs, modern stalking behavior, heart health impacts of strenuous exercise, stress management in epilepsy, research findings on bipolar disorder prevention, the role of arachidonic acid in bipolar disorder, asthma and heart disease risks, arterial health improvement without statins, and the multifaceted health benefits of exercise.

Dr Ross Walker and Ned Green discuss stress and its impact on heart disease, Alzheimer's, artificial sweeteners, and therapeutic effects of silo-cybin. They delve into the link between anger, anxiety, and heart health, Alzheimer's immunotherapy, artificial sweeteners' brain responses, solitude vs loneliness in the age of technology, managing cramps with supplements, dinghy fever cases in tropical regions, and medical cannabis benefits.

Dr Ross Walker and Ned Green discuss innovative treatments for tinnitus, analyzing cholesterol levels, the benefits of cardiac rehabilitation, exploring heart health post-stent placement, low FODMAP diet for IBS, cutting-edge treatments like dental implants, advancements in dental implant technology, diverse approaches to dementia prevention, and understanding Parkinson's disease symptoms and treatment.

Ross Walker, Retailer Marketplaces Paid Media Team Lead at Acadia, discusses the benefits of Amazon Marketing Cloud, including targeted audience advertising, customer behavior insights, and actionable audiences. He emphasizes the importance of effectively utilizing and interpreting AMC data, balancing customer acquisition and value, and leveraging AI for future strategy.