Purna Virji

Purna Virji, a principal consultant at LinkedIn and author, shares insights on crafting engaging content for lawyers on the platform. She discusses how easy it is to create impactful video and text posts with minimal time commitment. Tony Albrecht, known as the Yoda of LinkedIn lawyering, elaborates on the importance of authentic engagement and the surprising demand for genuine content. Together, they explore strategies for maximizing LinkedIn's potential to grow legal practices and how to make meaningful connections that resonate with your audience.

Purna Virji, expert in high-impact content marketing, discusses the challenges and opportunities in today's digital landscape. She emphasizes the importance of a grounded strategy, focusing on people first, and promoting content effectively. The podcast also explores the power of empathy, copywriting skills, content marketing strategy, effective brainstorming meetings, and the significance of diversity and inclusion in content marketing.

In this engaging discussion, Purna Virji, a globally recognized content strategist and author, shares invaluable insights on cultivating authentic thought leadership in today's digital landscape. She emphasizes the importance of unique perspectives and genuine intentions to stand out in a saturated market. Purna also reveals strategies for effective personal branding and rebuilding trust with discerning audiences. Her tips on reconnecting through authenticity and navigating challenges in public speaking make this a must-listen for aspiring leaders.