Peter Shankman

Serial entrepreneur Peter Shankman discusses the link between ADHD and entrepreneurship, embracing ADHD for self-acceptance, seizing opportunities in business, setting deadlines for focus, navigating an ADHD diagnosis, and managing time online mindfully.

Peter Shankman, entrepreneur and author of *Faster Than Normal*, discusses reframing ADHD as a distinct advantage for business leaders. He dives into how ADHD can enhance cognitive abilities and resilience, advocating for neurodiversity in the workplace. Shankman shares personal insights on overcoming imposter syndrome and the importance of supportive relationships. He highlights practical strategies for managing ADHD, including the significance of routines and embracing individual strengths, ultimately promoting a positive view of neurodiversity.

Peter Shankman, a five-time best-selling author and the creator of HARO, dives into the intriguing world of media exposure. He shares the amusing backstory of how HARO was created by accident and reveals tips on how authors can grab journalists' attention. Little-known tactics emerge, like personalized email pitches and rapid response strategies. Shankman also humorously discusses the unexpected PR win for Yoo Hoo after a truck heist. His insights on the evolving landscape of journalism and effective communication are invaluable for aspiring authors.