Peter Sena
CEO and Chief Creative Officer at Digital Surgeons, a global innovation & design consultancy firm. Passionate about helping brands better serve customers through design, technology, and marketing.
Best podcasts with Peter Sena
Ranked by the Snipd community
Oct 29, 2025 • 45min
321. AI, Your Agency & Keeping the Human Connection, with Pete Sena
Pete Sena, a creative entrepreneur and founder of Digital Surgeons, discusses the transformative role of AI in marketing. He introduces the VIBE Marketing framework, emphasizing the importance of emotional connections and speed in branding. Pete argues that agencies must adapt to avoid obsolescence, shifting from traditional demographics to shared emotional experiences. He tackles ethical considerations in AI and shares practical strategies for agencies to enhance client relationships and reduce burnout while preserving human creativity.
Sep 20, 2018 • 57min
Connecting Marketing, Design and Technology To Better Serve Your Customers
In this engaging conversation, Peter Sena, CEO and Chief Creative Officer at Digital Surgeons, shares his expertise in leveraging design, technology, and marketing to enhance customer service. He emphasizes the importance of CRM systems for optimizing customer engagement and retention. The discussion covers navigating digital transformation for service businesses, and the critical role of customer insights in shaping effective marketing strategies. Peter also introduces the 'Thousand True Fans' concept, highlighting how strong customer relationships can drive financial success.
