Peter Hamilton
Head of Ad Innovation at Roku, specializing in CTV advertising product strategy, self-serve ad tools, and shoppable TV initiatives.
Top 3 podcasts with Peter Hamilton
Ranked by the Snipd community
36 snips
Nov 28, 2023 • 45min
Season 2, Episode 3: Exploring the CTV advertising opportunity (with Peter Hamilton)
Peter Hamilton, Senior Director of Ad Innovation at Roku, discusses the promise of CTV for advertisers, creative strategies, targeting efficacy, successful verticals, and common CTV inventory purchasing methods.
Oct 21, 2025 • 28min
How Roku Is Powering the Next Wave of CTV Advertising
In a captivating discussion, Peter Hamilton, Head of Ad Innovation at Roku, delves into the dynamic world of connected TV advertising. He reveals how Roku is making CTV accessible to small businesses while helping larger brands reach new audiences. Peter discusses the revolutionary 'OK to text' feature, enhancing viewer interaction, and highlights collaborations with Amazon to improve advertising effectiveness. He also shares insights on AI in creative production and the rise of shoppable TV, painting a picture of what's next in the CTV landscape.
Jul 28, 2024 • 22min
Are you at risk of being quietly fired?
Join Peter Hamilton, a vice president at KellyOCG specializing in career management, as he uncovers the real threats of 'quiet firing'. He explains how subtle signs like exclusion from meetings can signal a potential risk to your job. Discover the psychological impact and ethical dilemmas behind this tactic. Peter also emphasizes the importance of clear communication and advocates for employees to document their experiences to address their concerns. This discussion offers invaluable advice on protecting your career and maintaining job security.
