Omar Khateeb

Join persuasion expert Omar M. Khateeb, a medtech strategist, as he delves into the art and psychology of persuasion. He uncovers why many fail to persuade effectively, discussing the crucial difference between ethical persuasion and manipulation. Learn about the 'Present Pain, Future Fear' framework and how emotional triggers influence decision-making. Omar also explores the role of trust in corporate negotiations and the impact of AI on persuasive strategies. This conversation is packed with practical tips for anyone looking to enhance their influencing skills!

Omar Khateeb, founder of Khateeb & Co., specializes in growth marketing for the medtech sector. He shares insights on engaging early adopters and the nuances of talking to investors. Omar traces his journey from robotic spine sales to medtech marketing, emphasizing the necessity of psychological understanding in sales. He discusses the importance of customer acquisition costs and stresses a data-driven approach to sales strategy. Additionally, he reflects on cultural identity and the personal challenges faced after leaving medical school.