Nils Smith

Nils Smith, a social media expert and consultant for ministries, shares insights on why many entrepreneurs shy away from social media. He discusses the delicate balance between authenticity and self-promotion while revealing how AI is reshaping content strategies. Nils takes listeners through his journey from youth pastor to social media guru, highlighting the evolution of online engagement. He emphasizes the importance of targeting audiences, utilizing AI tools like ChatGPT, and adapting strategies for different platforms to thrive in the digital landscape.

Nils Smith, an expert on social media and content creation strategies, delves into transformative shifts in the digital landscape. He discusses a significant antitrust ruling against Google and its implications for future internet searches. Nils shares insights on the best platforms for vertical short-form video content and the role of AI in shaping search behaviors. His expert advice encourages nonprofits to effectively utilize social media, especially YouTube, to enhance engagement and storytelling.