Niels Klement

In this engaging conversation, Niels Klement, CMO of Perspective and an expert in funnel building for agencies, shares insights on using AI to create profitable productized services. He emphasizes the importance of targeting specific niches and developing repeatable funnel templates. The discussion highlights funnel optimization strategies, such as mobile-first design and the use of interactive quizzes to boost conversion rates. Niels also delves into mastering Video Sales Letters, stressing the need for catchy hooks and personalized content.