Myles Younger, Head of innovation and insights at U Of Digital, joins Wayne to discuss knowledge asymmetry in the digital advertising industry, its impact on decision-making processes, and the challenges it poses. They also explore the case of retail media, the problem in decision-making processes, and the knowledge asymmetry in the technology industry.

In this episode, Myles Younger, Head of Innovation and Insights at U of Digital, joins the hosts to discuss marketing measurement education and teaching technical subjects. They explore the challenges of teaching and the need for accessible education. They also touch on bridging technology and business in organizations and the importance of explaining technical concepts without jargon. Additionally, they delve into the sophisticated information storage before computers and the origin of flat files, as well as the history of the smiley emoticon in digital communication. An insightful and entertaining conversation!