Missy Park

Missy Park, Founder and CEO of Title Nine, transformed her experiences as a collegiate athlete into a thriving women's athleisure brand, hitting $100 million in revenue without outside funding. In this conversation, she reveals the challenges of bootstrapping and the myth of work-life balance while empowering women to take risks in their careers. Park reflects on the journey to profitability, the impact of Title IX on women's sports, and the importance of resilience and community in building a successful business.

Missy Park, founder and CEO of Title IX, shares her inspiring journey from a college basketball player to the creator of a $100 million women's sportswear brand. She lovingly recounts the challenges of launching her mail-order catalog in 1989, driven by her frustration with ill-fitting athletic apparel. Missy reflects on Title IX's pivotal role in shaping women's sports and her unique approach to business, focusing on incremental successes and customer loyalty. With humor and heart, she emphasizes the need for representation in athletic gear, as well as the broader impacts of her $1 million donation to women's soccer.

Missy Park, Founder and CEO of Title Nine, shares her journey of creating a women's athletic apparel brand driven by her passion for sports and the impact of Title IX. She recalls the challenges of launching a mail-order catalog in 1989, emphasizing resilience and personal connections. Missy discusses the importance of sustainable growth over venture capital, navigating the male-dominated industry, and building a loyal customer base. Her insights highlight the ongoing fight for women's empowerment in athletics and the evolution of the athletic wear landscape.