Mike Taylor, an expert in prompt engineering and author of "Prompt Engineering for Generative AI," joins to discuss how AI could disrupt the $84 billion market research industry. He shares insights on harnessing AI to quickly gather customer feedback, save costs, and enhance A/B testing. The conversation also covers the power of persona role-playing prompts in identifying target audiences and the importance of recording conversations to extract valuable business insights. Taylor emphasizes rethinking traditional methods for more efficient data collection.

Mike Taylor, co-author of "Prompt Engineering for Generative AI," is back with fascinating insights on enhancing AI interactions. He discusses the principles and practical applications of prompt engineering, emphasizing its role in marketing and analytics. Learn how to craft effective prompts for social media and automate prompt creation. Mike highlights the significance of AI in data extraction and the evolving skill set of professionals in this space. Get ready for a deep dive into AI's potential to transform decision-making in business!