Megan Huston and Abdulla Casino from ZoomInfo, both experts in sales development, share their top cold calling strategies. They discuss the critical first minutes of a call and the importance of empathy and active listening. Techniques like tone matching and the 'yes train' are elaborated as tools for creating positive interactions. They also cover the significance of personalized voicemails and effective closure tactics to secure follow-up meetings. Listeners will walk away with actionable insights to boost their cold calling skills.

This episode is the audio from our recent webinar on Cold Calling: Ditch the gimmicks and steal this tried and true framework instead. We were joined by Megan Huston from ZoomInfo and Colin Specter from Orum.Check out the show notes, more free content, and get coaching at https://OutboundSquad.com.