Martin Gontovnikas
B2B SaaS advisor and co-founder of Hypergrowth Partners; previously SVP of Marketing and Growth at Auth0.
Best podcasts with Martin Gontovnikas
Ranked by the Snipd community
304 snips
Feb 14, 2024 • 1h 11min
20Growth: How to Master Product-Led-Growth, The Biggest Mistakes Startups Make When Scaling into Enterprise, How to Assess "Bets" in Growth; Which to Take and Which to Not with Gonto, Interim CMO @ Vercel
Martin Gontovnikas, known as Gonto, is a B2B SaaS advisor and co-founder of Hypergrowth Partners, with a notable background at Auth0. He discusses his journey from software engineer to marketing leader, emphasizing the importance of merging product and marketing for growth. Gonto shares insights on common mistakes startups make in scaling, the balance between art and science in growth strategies, and the necessity of qualitative data over pure analytics. He also delves into the significance of risk-taking cultures and innovative influencer marketing in driving success.
8 snips
Feb 20, 2024 • 34min
SaaStr 725: Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth Partners
Guests from Gorgias, Vercel, and HyperGrowth Partners talk about high-volume, low-CAC marketing strategies. They discuss automated outbound tactics, product-led growth, and community engagement. The focus is on innovative demand gen strategies and using a modern tech stack to scale B2B growth effectively.
