Mark Williams-Cook
Founder of Also Asked and Director at Candour with over two decades in SEO; known for intent research tools and insights on AI's impact on search and marketing.
Top 3 podcasts with Mark Williams-Cook
Ranked by the Snipd community
Sep 16, 2024 • 46min
Is SearchGPT better than Google? with Mark Williams-Cook
Mark Williams-Cook, an SEO expert known for his insights into search technologies, joins Jack Chambers-Ward for a lively discussion on SearchGPT's impact on Google. They delve into early reactions to this innovative platform, revealing surprising truths about the Helpful Content Update. The duo also tackles the complex relationship between robots.txt and redirects, shedding light on indexing challenges. As AI transforms the search landscape, they emphasize the importance of adapting SEO strategies in this evolving digital age.
Dec 3, 2025 • 59min
530. AI and SEO: This Is What You Need to Know! with Mark Williams-Cook
Mark Williams-Cook, the founder of Also Asked and a seasoned SEO expert, dives into the evolving dynamics of AI and SEO. He discusses how AI agents are reshaping brand perception and consumer interactions, likening traditional search to a mall compared to the concierge experience AI offers. Privacy concerns and the potential decline in click data are also addressed. Mark emphasizes the importance of technical SEO and a multi-site presence to thrive in this AI-driven landscape, encouraging brands to leverage storytelling for organic visibility.
May 27, 2024 • 43min
How to turn off AI Overviews with Mark Williams-Cook
AI expert Mark Williams-Cook reunites with Jack to discuss Google's AI Overviews release. They explore user feedback on Twitter, mixed reactions in the UK, frustrations with AI insights, and the challenges of AI-generated content. They also share tips on using web filters to eliminate unwanted AI-driven search results.
