Marc Kermisch, the Global Chief Digital and Information Officer at CNH Industrial, discusses the future of agriculture through innovative technology. He highlights the unique challenges facing the battery industry in agriculture compared to automotive. The conversation delves into the navigational strategies of ag tech companies, from acquisitions to internal development. Electrification and AI are pivotal, as Kermisch illustrates how electric tractors and machine learning are set to transform farming practices. The potential of autonomous farming and humanoid robots draws a vision of agriculture’s tech-rich future.

Marc Kermisch, Industrial Global Chief Digital and Information Officer at CNH Industrial, dives into the world of agricultural technology. He discusses how AI and advanced machinery increase farm efficiency. Topics include the shift to an open ecosystem in ag-tech and the impact of automation through robotics and drones. Kermisch also highlights the need for user-friendly technologies and the importance of strong dealer networks to stand out in a competitive market. Real farmer experiences are shared, showcasing the effectiveness of innovations like harvest vision systems.