Challenges in the Battery Industry for Agriculture

The structure of the battery industry poses significant challenges for agricultural companies, primarily because it is heavily tailored to the automotive sector. Flat pack batteries, commonly used in vehicles, benefit from easy design and delivery, which allows automotive companies to enjoy volume discounts. In contrast, agricultural firms may require diverse battery designs for different machinery, leading to difficulties in pricing and availability. Many agricultural companies, needing bespoke solutions for smaller production volumes, find themselves at a disadvantage in negotiations with battery manufacturers who focus on large automotive contracts.