
Malcolm Marshall
CEO of Poolology, an $18 million pool construction and home services business in Central Texas. Previously VP of Finance at C4 Energy during its hyper-growth phase.
Best podcasts with Malcolm Marshall
Ranked by the Snipd community

May 10, 2024 • 1h 3min
32.BUILDING A $16MM POOL SERVICE BUSINESS IN TEXAS
Join Malcolm Marshall, the owner of Poolology, who transformed his Texas-based pool service from a single route into a $16M business. He shares his daring leap from the energy drink industry to entrepreneurship, revealing challenges faced in finding and valuing routes. Discover how he scaled operations, tackled maintenance complexities, and expanded into construction. Malcolm also discusses hiring strategies, the importance of core values, and the development of custom software as a game-changer for future growth.

Aug 22, 2025 • 42min
221 - From W2 Employee to a $18M Pool Business with Malcolm Marshall
Malcolm Marshall, CEO of Poolology, shares his remarkable journey from VP of Finance at C4 Energy to leading an $18 million pool business in Central Texas. He discusses the surprising challenges of scaling, the realities of bootstrapping, and essential lessons on team building. Marshall dives into customer acquisition strategies, the importance of cash flow management, and the complexities of transitioning from a W-2 to entrepreneurship. He also reveals what he would focus on in a new business, especially with the rise of AI infrastructure.


