Maha Aboulenein

Maha Abouelenein, a communications expert with three decades at tech giants like Google and Netflix, shares her insights on building a standout personal brand. She emphasizes that reputation goes beyond social media metrics—it's about authenticity, strategy, and self-reliance. The discussion touches on embracing action over perfection, mastering networking, and the significance of continuous learning over immediate earning. Listeners are encouraged to cultivate a genuine personal brand and actively manage their careers to thrive in a fast-changing world.

Maha Aboulenein, an insightful entrepreneur and writer, shares her expertise on scaling small businesses in today's challenging economy. She discusses how leveraging AI and personal branding can strengthen customer connections and drive growth. The importance of storytelling emerges as a vital strategy—illustrated by a local shop run by two sisters that leverages their personal journey to engage customers. Maha emphasizes that a solid reputation is not just an asset but a daily commitment essential for success.

Maha Abouelenein, a communications and branding expert with a remarkable background at Google and Netflix, shares her inspiring journey from Minnesota to the Middle East. She emphasizes self-reliance and value creation as keys to her exceptional career. In her insights, she explores the complexities of personal branding, the importance of overcoming imposter syndrome, and fostering meaningful connections. Maha also discusses her book's principles for success, highlighting reputation as a vital currency and the transformative power of authentic storytelling.