Lyndsay Weir

Chief Analytics and Insight Officer at Barilla Group

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Nov 14, 2023 • 53min

S4 | Ep 2 | From Data to Insight....So What? with Lyndsay Weir, Chief Analytics & Insight Officer at Barilla Group

Lyndsay Weir, Chief Analytics & Insight Officer at Barilla Group, discusses the 'so what' about Data, Analytics and Insight, including the benefits of a non-STEM background, the importance of collaboration and asking 'so what?!', changing how reports and insights are presented, the damage from 'data is the new oil', and balancing tech and business objectives.