Lyndsay Weir
Chief Analytics and Insight Officer at Barilla Group with a background spanning marketing, data science, and advanced analytics; known for driving business value from data, championing data literacy, and asking 'so what?' to focus on impactful outcomes.
Best podcasts with Lyndsay Weir
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Jan 20, 2026 • 55min
S6, E1: Driven by Data Dilemmas. Working Smarter? Or Working Harder? w/ Lyndsay Weir, CAIO, Barilla Group
Lyndsay Weir, Chief Analytics and Insight Officer at Barilla Group with a marketing-to-data background, shares candid lessons on culture, priorities, and measuring impact. She talks about burnout, why 40-hour norms mislead, and practical steps to shift blame-heavy teams. Short, actionable stories about values, boundaries, and outcome-focused work.
Nov 14, 2023 • 53min
S4 | Ep 2 | From Data to Insight....So What? with Lyndsay Weir, Chief Analytics & Insight Officer at Barilla Group
Lyndsay Weir, Chief Analytics & Insight Officer at Barilla Group, discusses the 'so what' about Data, Analytics and Insight, including the benefits of a non-STEM background, the importance of collaboration and asking 'so what?!', changing how reports and insights are presented, the damage from 'data is the new oil', and balancing tech and business objectives.
