Lashay Lewis
Founder of BOFU.ai, specializing in bottom-of-funnel content strategies for B2B SaaS companies. She built a life and business from the ground up after overcoming numerous challenges.
Best podcasts with Lashay Lewis
Ranked by the Snipd community
Jul 4, 2025 • 53min
#52 The Lashay Lewis Route
Lashay Lewis, founder of BOFU.ai, shares her inspiring journey from a challenging upbringing in Baltimore to becoming a B2B SaaS entrepreneur. She reveals how early experiences with affiliate marketing and YouTube fueled her resilience. Lashay discusses balancing her career and raising four kids, the impact of her husband's support, and how rejection drove her entrepreneurial spirit. She also highlights the mentorship that transformed her perspective and her passion for mastering bottom-of-funnel content to help others succeed.
Apr 10, 2025 • 40min
The bottom of funnel (BOFU) gap: Why content marketers need product marketers w/ Lashay Lewis
Lashay Lewis, a content strategy advisor with expertise in bridging product and content marketing, discusses the critical gap in bottom-of-funnel strategies. She explains how siloed teams hinder effective content creation and why product marketers are often overlooked heroes in this space. Listeners learn about the pitfalls of generic content and why it's essential for writers to understand their audience. Lashay also shares insights on transitioning to consulting and the mindset shifts that can lead to career transformation.
