Kendra Wright, owner of Rebel Media Agency and former rock 'n roll marketer, shares unique insights from music to finance. She emphasizes the power of great copy and how it should reflect the voice of clients. The conversation dives into effective website strategies, showcasing real-world examples to help financial advisors enhance engagement. Kendra also highlights the importance of storytelling in marketing, utilizing client reviews, and crafting websites that resonate with ideal clients, ultimately showcasing how authentic communication drives success.