Julian Davies
He is the Founder of Ostara English vermouth and has held senior marketing roles at major beverage companies.
Best podcasts with Julian Davies
Ranked by the Snipd community
Dec 26, 2023 • 39min
040 | Aligning Team's KPIs and Fact-based Storytelling | Part 2/2 with Julian Davies, Founder of Ostara Vermouth (London, UK)
Julian Davies, founder of Ostara English vermouth and former senior marketer at major brands, shares insights on brand building in the drinks industry. He emphasizes the vital role of bartenders in creating authentic connections and developing brand loyalty. Topics include the dangers of misaligned KPIs, the importance of healthy metrics, and how storytelling can elevate a brand’s identity. Julian stresses the need for genuine experiences over vanity metrics, advocating for storytelling that resonates with consumers.
Dec 20, 2023 • 42min
039 | Founding a Drinks Brand: turning the Feudal system upside down | Part 1/2 with Julian Davies, Founder of Ostara Vermouth (London, UK)
In a fascinating chat, Julian Davies, the founder of Ostara English vermouth, shares his extensive background in sales and marketing with major beverage brands. He delves into the importance of building brands through personal connections and the unique dynamics between large and small drinks companies. Julian discusses the balance of passion versus profit in creating a drinks brand and emphasizes the role of consistency in branding. His insights on adapting strategies to foster brand identity are both enlightening and inspiring for aspiring entrepreneurs.
