Jonny White, Founder of Ticket Tailor, built a white labelled ticketing service. He discusses transitioning from services to software, the decision-making process behind selling the business, and the concept of 'growth on purpose'. The podcast also covers potential failures, reflections on bootstrapping, and advice for success.

Jonny White, founder & CEO at Ticket Tailor, discusses their move from a lifestyle business to a growth business. Topics include bootstrapping, getting acquired and buying Ticket Tailor back, revenue growth from $2K MRR to $5M, working with a coach, and the importance of a lean mindset.

Jonny White, Founder of Ticket Tailor, sold and repurchased the company, bootstrapped it to profitability and beyond. They discuss starting Ticket Tailor, early marketing efforts, building a lifestyle business, growing the company, adapting to COVID, and finding purpose and motivation in business growth.