Jenny Wall
CMO of VideoAmp, a measurement and optimization company for marketing. She has 30 years of experience in brand marketing, primarily in entertainment.
Best podcasts with Jenny Wall
Ranked by the Snipd community
7 snips
Jul 13, 2023 • 13min
This is What it Takes to Make It in Marketing | A Conversation with Jenny Wall of VideoAmp
In this engaging conversation, Jenny Wall, the CMO of VideoAmp with three decades of brand marketing expertise, shares her insights on the current marketing landscape. She uncovers the challenges of measuring advertising effectiveness and highlights the essential collaboration between CMOs and CFOs. Jenny emphasizes the need for humility in marketing and the importance of adapting to new metrics. The discussion also touches on the impact of ageism in the workplace and how to elevate one’s career in marketing through continuous learning.
5 snips
May 23, 2025 • 55min
Episode 124: Jenny Wall from VideoAmp on Currency and the Upfronts
Jenny Wall, CMO of VideoAmp and former executive at Hulu and Netflix, shares her insights into the evolving media landscape. She discusses the critical need for improved measurement techniques in digital advertising and the challenges around connecting data to real consumer behavior. The conversation touches on significant topics including Walmart's growth in retail media, the importance of customer retention in CTV advertising, and innovative solutions for overcoming ad fraud. Wall's experience brings a unique perspective to the pressing issues facing the industry today.
