Jeff Goodby

Chris Beresford-Hill hosts Jeff Goodby, co-founder of Goodby, Silverstein & Partners. They discuss their experiences in the office, the importance of collaboration, working from home during the pandemic, fostering a supportive culture for creativity, rebellion and love in advertising, the importance of honesty and empathy, perspectives on creative awards, and experiences with people leaving and returning.

Jeff Goodby and Rich Silverstein discuss their big hits, why elevators are scary, and a shocking conversation with Steve Jobs. They share stories about their pitching mishaps and memorable projects, including the success of Geico's advertising campaign. They also talk about the concept of Cheetos' Museum and working with big brands like Nike and Apple.