Jasper Martens

In this discussion, Jasper Martens, CMO at PensionBee, Tomás Herrmann, UK GM at Bunch, and Simone Joyce, CEO of Paypa Plane, dive into Australia's new social media ban for under-16s and its potential impact on financial services. They dissect the alarming increase in financial scams targeting minors and the need for stricter advertising regulations. Additionally, the insights on Bunch's UK launch highlight innovations in private equity and the expanding opportunities for fintech in Francophone Africa with HUB2's recent funding capture. It's a captivating blend of regulation and innovation!

Jasper Martens, CMO at PensionBee, shares insights from his 15 years in financial marketing. He discusses the importance of identifying and replacing outdated marketing software that doesn't serve your team. Jasper emphasizes the benefits of AI capabilities and the reality behind seamless integration. He also delves into navigating challenges during software transitions and the necessity of a unified source of truth for effective data integration. His recommendations provide valuable guidance for marketers looking to optimize their tools and strategies.

Jasper Martens, CMO at Pension Bee, discusses the challenges of managing pensions and the need for a simpler system. They explore pension consolidation and the problems of multiple pensions. The speaker also talks about delegating tasks, brand partnerships, and the importance of trust in a startup. They discuss the biggest challenge for Pension Bee and managing pensions and retirement. They explore the power of sports sponsorships and long-term brand investment, as well as the long-term benefits and customer referrals.