Jason Barnard
Founder of Kalicube and developer of entity optimization methodologies, with expertise in brand entity management and knowledge graph data used to improve AI and search visibility.
Best podcasts with Jason Barnard
Ranked by the Snipd community
16 snips
Jan 7, 2026 • 1h 3min
How Jason Barnard Built Authority and Increased Visibility by Entity Optimization
Join Jason Barnard, founder of Kalicube and expert in entity optimization, as he explores the evolving landscape of SEO influenced by AI. Discover how understanding 'entities' can boost your search rankings and why traditional keywords are becoming obsolete. He shares his actionable framework—Claim it, Frame it, Prove it—and emphasizes building credibility through clarity and precision. Learn how to optimize your online presence using a wealth of data, and why niche strategies might just be your secret weapon for growth!
8 snips
Jan 16, 2026 • 20min
Master AI visibility by understanding the Algorithmic Trinity – with Jason Barnard
Jason Barnard, Founder and CEO of CaliCube, dives into the concept of AI-assistive engine optimization. He presents the Algorithmic Trinity, detailing how knowledge graphs, LLMs, and web search interplay to enhance SEO. Barnard emphasizes the importance of knowledge graphs in preventing misinformation and explores how brands can shape their online presence for optimal recommendations. He discusses the rising significance of chat interfaces and offers insights into measuring their impact on conversions, urging marketers to optimize their entire digital footprint.
