Jane Friedman

Jane Friedman, a publishing consultant and author, dives into the transformative journey of Barnes & Noble under CEO James Daunt. She outlines how Daunt's leadership style revitalized the chain, focusing on local engagement and tailor-made book selections. The discussion highlights the impact of digital platforms and social media, especially TikTok, on book sales. Friedman also addresses the challenges traditional booksellers face against giants like Amazon and the importance of creating a compelling in-store experience to foster community.

In this enlightening discussion, Jane Friedman, a publishing industry expert with over 25 years of experience and author of The Business of Being a Writer, shares invaluable insights for aspiring writers. She delves into crafting compelling pitches that capture attention and the blend of art and business in writing. Friedman also addresses the evolving landscape of publishing, including the rise of AI, self-publishing versus traditional options, and the importance of protecting one's work. Her tips on building authentic connections with readers and personal branding are indispensable for modern writers.

In this engaging discussion, Jane Friedman, a seasoned publishing expert with over 25 years in the industry and co-founder of The Hot Sheet, shares invaluable insights on the shifting landscape of writing and publishing. She highlights the rise of self-publishing and its potential for authors. The conversation also touches on the impact of AI on storytelling and the growing importance of digital platforms for marketing. With a focus on patience and perseverance, Friedman provides guidance for both aspiring and established writers navigating today's challenges in the literary world.