Grammar Girl Quick and Dirty Tips for Better Writing How to build a successful writers’ newsletter, with Jane Friedman
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Aug 21, 2025 In this engaging discussion, Jane Friedman, a publishing expert and author of The Business of Being a Writer, reveals essential strategies for building a successful writer's newsletter. She explains the importance of direct audience ownership and contrasts different newsletter models. Jane shares practical advice on frequency, content ideas, and unique features to boost engagement, such as reader recommendations and eye-catching visuals. Her insights are perfect for any writer looking to expand their platform and connect with their audience!
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Keep Newsletters Short And Frequent
- Send a short, light newsletter every couple weeks or at least once a month to stay visible to readers.
- Keep it scannable and include a personal note plus useful links so subscribers engage quickly.
Treat Paid Newsletters Like A Magazine
- Offer a paid, in-depth newsletter only if you can reliably deliver substantial, regular value.
- Treat paid newsletters like running a magazine: longform reporting, news updates, and consistent delivery.
Email Lists Are Long-Term Author Assets
- An email list is an asset that gains value over time and reduces dependence on publishers or social platforms.
- Subscribers proactively asked to hear from you so they welcome your announcements and support your work.
