Former engineer turned online course entrepreneur Hugo Ortega shares his journey from yacht captain to $10k/mo business. Topics include building audiences with valuable content, turning followers into email subscribers, boosting sales through live virtual trainings, and monetization models like courses and memberships.

Hugo Ortega, a former engineer turned yachting expert, shares his transformative journey to success in online course creation. He recounts the challenges of his initial engineering career and how travel sparked a passion for yachting. Hugo emphasizes the importance of persistence and innovative marketing strategies, particularly on Instagram. He details his growth from low sales to achieving consistent five-figure months by leveraging personal sales and automated systems. Discover his insights on customer engagement and the tools essential for aspiring course creators.