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Gagan Ghotra

Product and growth marketer focused on SEO, AI search strategy, and go-to-market execution; frequent consultant and speaker on AI-driven SEO and reputation management.

Top 3 podcasts with Gagan Ghotra

Ranked by the Snipd community
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15 snips
Nov 7, 2025 • 1h 58min

How Promptwatch Crashed Reddit's Stock by 10%

Klaas Foppen, Co-founder and CTO of PromptWatch, and Gagan Ghotra, an AI search and marketing expert, dive into the fallout from a report revealing Reddit's sharp decline in AI search visibility, resulting in a 10% drop in its stock. They explore how PromptWatch tracks visibility across AI tools, the implications for SEO strategies, and how AI search dims traditional web traffic. With insights on optimizing content for AI-driven searches, they discuss the evolving landscape of competitive intelligence and the future of content publishing in an AI-dominated world.
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12 snips
Sep 27, 2025 • 17min

1 Billion Users on Google Discover - The SEO Opportunity Everyone's Sleeping On

Gagan Ghotra, an SEO practitioner specializing in Google Discover, shares invaluable insights on how this platform, now catering to over 1 billion users, remains largely untapped by marketers. He explains the importance of interest-based feeds, detailing new 2025 features like social integrations and follow buttons. Gagan offers practical strategies for boosting visibility, emphasizing the need for optimized images and engaging content that resonates with users' interests. Don't underestimate the SEO potential of Google Discover!
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5 snips
Sep 12, 2025 • 1h 36min

AI Sites Get Smacked: Google's August Spam Update, AInvest's Crash & How to Actually Win SEO

Gagan Ghotra, an SEO expert known for his insights on Google Discover and e-commerce strategies, shares valuable tips on navigating the changing SEO landscape. The discussion delves into the implications of Google’s August Spam Update, revealing how it impacts AI-driven content and the importance of topical focus. Gagan also emphasizes the power of user-generated content and practical strategies for optimizing images and merchant feeds. Learn why niching down can outperform broad approaches, along with how to effectively engage with Google Discover.

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