Eric Moore

In this discussion, Eric Moore, a communication strategist and expert in design thinking, engages with Chris about Natasha Jen's provocative claim that design thinking is nothing but B.S. They explore the true essence of design thinking, its role in fostering creativity, and the misconceptions tied to its use. The conversation covers the importance of structured frameworks in design, effective collaboration between designers and non-designers, and how design thinking can enhance storytelling in leadership. It's a debate packed with insights that might change your view on the method.

Eric Moore, a communication strategist blending design thinking with nonviolent communication, dives deep into the intricacies of selling creative concepts. He emphasizes the importance of knowing your audience through empathy, highlighting how design thinking can transform ideas into impactful stories. Eric shares his experiences with SaaS companies, illustrating how techniques like the rose thorn bud method and effective storytelling can refine strategic communication. He also touches on the challenges faced during rapid growth in the tech space, proving that creativity can drive successful outcomes.

In this engaging discussion, communication strategist Eric Moore, a master in blending design thinking with nonviolent communication, explores the four phases of design thinking. He dives into the importance of empathy maps and introduces the clever rose-thorn-bud concept. The conversation also highlights how design thinking can support single parents, emphasizing community connection and the complexities of family dynamics. Humor intertwined with practical design strategies makes this talk both enlightening and entertaining!