The Futur with Chris Do

209 - The 4 phases of Design Thinking — with Eric Moore

Oct 5, 2022

In this engaging discussion, communication strategist Eric Moore, a master in blending design thinking with nonviolent communication, explores the four phases of design thinking. He dives into the importance of empathy maps and introduces the clever rose-thorn-bud concept. The conversation also highlights how design thinking can support single parents, emphasizing community connection and the complexities of family dynamics. Humor intertwined with practical design strategies makes this talk both enlightening and entertaining!

51:24

Creator website

Episode guests

Eric Moore

Highlights

AI Chapters

Episode notes

How Do You Know if the Research Is Valid?

01:29

Understanding the World Using Design Thinking

01:29

The Empathy Map

01:42

Intro

3min

Design Thinking for Single Parents

20min

Empathy and Support for Single Parents

3min

Exploring the Empathy Map and Rose Thorn Bud Technique in Design Thinking

3min

Navigating Family Dynamics and Decision-Making

17min

Understanding Customer Needs Through Design Thinking

5min

Now that we understand what design thinking is, it is time we learn how to use it. In part two of our design thinking discussion, app designer Deanna joins Eric and Chris to walk us through her practical application of the framework.

We start by explaining the four phases of the design thinking process and follow Deanna’s story and design process for context. We also discuss how making empathy maps (and what they are), Eric’s cleverly named rose-thorn-bud concept, and where data analysis and confirmation bias come into play.

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