Ellen Marie Bennett, founder and chief brand officer of Hedley & Bennett, dives into her journey of reinventing the apron and building a beloved kitchen gear brand. She shares insights on culinary education in Mexico City and the evolution of home cooking during the pandemic, inspired by social media. The chat also touches on exciting culinary trends, including hidden gems like a new Cantonese restaurant in NYC and the upsurge of outdoor cooking. With personal anecdotes, Ellen infuses humor and practicality into her relatable culinary adventures.

Ellen Marie Bennett is a trailblazing entrepreneur who turned her instinct into a thriving multi-million dollar business. She shares insights on the power of embracing impromptu decisions over rigid planning in career paths. She encourages listeners to pursue passion projects and offers tactics to combat overthinking. Bennett also emphasizes the importance of approaching ambitious ideas with 'humble enthusiasm' and using rejection as a stepping stone for growth, highlighting the value of perseverance and learning from failures.

Ellen Marie Bennett, founder and chief brand officer of Hedley & Bennett, shares her inspiring culinary journey from line cook to brand leader. She highlights the significance of community feedback in product development and the importance of financial prudence for sustainable growth. The discussion dives into the brand's strategic shift from B2B to DTC, showcasing grassroots marketing efforts and collaborations with chefs and influencers. Ellen emphasizes cultivating authentic relationships and the brand's vision for a sustainable future.