Ed Pilkington

Edward Pilkington is the Chief Marketing & Innovation Officer at Diageo North America, managing a portfolio of the biggest brands in the world, including Guinness, Johnnie Walker, Baileys, Smirnoff and more. If theres anyone that understands how to run marketing for huge brands, it's Ed, and he certainly brings his wealth of experience to this conversation.

In a fascinating discussion, Victoria Sackel, Ed Pilkington, and Kimberly Gardner share insights on brand love in the digital age. They tackle how brands can adapt to Gen Z's preferences while navigating post-pandemic changes. Melinda Goldstein and Jorge Olage delve into the evolution of e-commerce strategies and the importance of emotional connections with consumers. Marissa Thalberg and Beth Weisenberger discuss remote leadership and community building among working mothers, while Diana Hausling highlights the challenges in the consumer packaged goods industry.