Ed Pilkington
Chief Marketing and Innovation Officer for Diageo North America. Over 25 years of experience in the spirits and beer industry.
Best podcasts with Ed Pilkington
Ranked by the Snipd community
7 snips
May 31, 2023 • 46min
Managing the worlds largest drinks brands (Guinness, Johnnie Walker, Smirnoff & more) - Ed Pilkington, CMO Diageo NA
Edward Pilkington is the Chief Marketing & Innovation Officer at Diageo North America, managing a portfolio of the biggest brands in the world, including Guinness, Johnnie Walker, Baileys, Smirnoff and more. If theres anyone that understands how to run marketing for huge brands, it's Ed, and he certainly brings his wealth of experience to this conversation.
Sep 11, 2020 • 2h 1min
The Cross Industry State of Business | Marketing for the Now Episode #12
In a fascinating discussion, Victoria Sackel, Ed Pilkington, and Kimberly Gardner share insights on brand love in the digital age. They tackle how brands can adapt to Gen Z's preferences while navigating post-pandemic changes. Melinda Goldstein and Jorge Olage delve into the evolution of e-commerce strategies and the importance of emotional connections with consumers. Marissa Thalberg and Beth Weisenberger discuss remote leadership and community building among working mothers, while Diana Hausling highlights the challenges in the consumer packaged goods industry.
