Diarra Bousso

Diarra Bousso, a fashion designer from Senegal and founder of the sustainable brand D'arablu, tackles the urgent issue of clothing waste. She shares her personal journey toward sustainable practices rooted in the cultural value of longevity. Bousso discusses three sustainable principles that promote conscious consumption and co-creation with customers. She highlights innovative strategies like on-demand production to minimize waste while boosting profits, demonstrating that responsible fashion can benefit both the planet and the industry.

Diarra Bousso, founder of the innovative fashion house DIARRABLU, revolutionizes fashion with AI and generative design. She shares her journey from recovery after a life-changing accident to becoming a pioneer in sustainable production. Diarra explores selling AI-generated designs before production, reducing waste, and rethinking traditional fashion timelines. She emphasizes the importance of experimentation in fostering creativity and encourages a culture of rigorous testing. Finally, she reflects on building a joyful company that prioritizes both sustainability and mental well-being.

Diarra Bousso, a mathematician and sustainable fashion designer, is the founder of Diarrablu, a brand that embraces emotional sustainability and showcases vibrant Senegalese designs. She discusses the hidden costs of textile waste and the disruption it causes to local artisans in West Africa. Diarra highlights the importance of creating clothes that adapt to our bodies and make us feel good. She also explores how technology and math can help reduce waste and advocates for a mindful relationship with fashion that supports local economies and artisans.