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How to choose clothes for longevity, not the landfill | Diarra Bousso
Mar 21, 2024
Designer Diarra Bousso shares sustainable fashion principles inspired by her Senegalese roots, emphasizing longevity over impulse buys. By crowdsourcing designs and limiting excess inventory, she proves that reducing waste can lead to increased profits in the fashion industry.
10:47
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Quick takeaways
- Promoting conscious consumption through engaging customers in the design process to create desired clothing efficiently.
- Utilizing AI and mathematical processes to streamline design and production, reducing waste and embracing sustainable practices.
Deep dives
Sustainable Fashion Approach by DR. Blue
Fashion designer Dira Busso, inspired by a life-changing experience, founded the brand DR. Blue with a mission to produce clothing more responsibly. She promotes conscious consumption by engaging customers in the design process through online surveys to create desired clothing efficiently. By integrating AI and mathematical processes, they streamline the design and production, leading to reduced waste and sustainable practices.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode