Daniel Murray

Dave and guest Daniel Murray (The Marketing Millenials) share tips to help you grow your audience on LinkedIn. They talk about why LinkedIn is still underrated as a marketing channel for B2B companies, why types of content to create, how to get content out of the founder, how to figure out what's working / what's not, the biggest mistakes people make with LinkedIn, and more. It's an hour on organic LinkedIn strategy if you're into that kinda stuff.Follow Daniel: https://www.linkedin.com/in/daniel-murray-marketing/ Follow Dave: https://www.linkedin.com/in/davegerhardt/Be a part of the Exit Five B2B marketing community at exitfive.comThis episode is brought to you by Metadata: https://metadata.io/Metadata helps demand gen. marketers automate paid campaigns and drive more revenue. Learn why more B2B SaaS companies are using Metadata to grow revenue at Metadata.io.Thanks to my friends at hatch.fm for producing the podcast for me. They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today’s episode is brought to you by Walnut.Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?Come on, today’s buyers don’t want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.That’s where Walnut comes in.Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond. That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.And the best part? You get real intent data—see which features prospects love, where they drop off, and what’s actually driving pipeline. Demo Qualified Leads are the new MQL.Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA? Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!

Daniel Murray, creator of The Marketing Millennials podcast and newsletter, offers insights on maximizing LinkedIn company pages. He discusses the importance of engaging content and the strategic use of visuals to boost visibility. Daniel also highlights the difference between personal branding and company pages, advocating for a focus on audience engagement over self-promotion. With his impressive following, he shares tips on how to create content that stands out and drives organic growth on the platform, making LinkedIn a prime opportunity for marketers.

Daniel Murray from The Marketing Millennials joins to unveil the secret power of memes in marketing. They discuss how memes can communicate empathy and resonate with audiences, making them a potent advertising tool. Jay shares a humorous condiment story to set the stage while Daniel explains why memes are the universal language of the internet. They reveal strategies to create effective, copyright-safe memes that drive engagement and even outperform traditional ads. Plus, get insider tips on maximizing reach without risking content penalties!

Daniel and Ari Murray discuss the keys to DTC success in 2024, including authentic marketing, future trends, efficient ad spending, and leveraging influencers. They share insights on consumer engagement, e-commerce strategies, and digital advertising to stay ahead in the evolving marketplace.

Daniel Murray, founder of The Marketing Millennials, joins Jay Schwedelson on the 'Do This, NOT That' podcast. They discuss tactics for growing LinkedIn engagement, the best times to post on social media, and how often to repurpose content. Daniel also shares his thoughts on pickleball and his guilty TV pleasure.