Dane McCarthy

Dane McCarthy, Founder of The Athletic Clubs, shares insights on creating a supportive fitness community through training squads, intentional scaling, and marketing strategies. The podcast explores building genuine connections, optimizing member retention, and future roadmap for the business.

Dane McCarthy, creator of Squad Training, discusses the benefits of training with the same people every time. They explore the advantages of smaller fitness facilities and the potential of squad training in different markets. They also talk about the challenges of group fitness and the importance of community managers. Additionally, they discuss resource allocation in business and share a powerful story of a member's experience with squad training.