Dan Blank

Dan Blank, expert in human-centered book marketing, discusses sustainable ways to connect with readers, platform selection, and the importance of human connection in marketing. Topics include feeling good about sharing, deciding the best platform, and balancing creativity with business tasks.

In this discussion, branding expert Dan Blank shares his insights on building authentic connections with readers. As the founder of WeGrow Media, he has helped countless writers adapt their marketing to be more human-centered. Dan emphasizes the importance of genuine relationships over trend-driven tactics and offers tips on balancing creativity with effective branding. He also highlights the value of embracing multifaceted identities in personal branding and provides practical strategies for authors to navigate the changing publishing landscape.

Dan Blank, a writer's audience expert, joins Jennie and KJ to discuss creating a successful Substack. They cover finding your role, the importance of email lists, and the value of not rushing into it. Dan shares recommendations for Substack follows and emphasizes the need to bake your content thoroughly before sharing. They also touch on the memoir market post-pandemic and the rise of book coaching.