Chris Degnan

Denise Persson, CMO at Snowflake, and Chris Degnan, former CRO and the company's first sales rep, share insights from their book, Make It Snow. They emphasize that sales and marketing must function as 'one brain in two bodies.' Key topics include embedding sales with engineering early to address product gaps, balancing customer feedback while maintaining product focus, and the importance of culture as go-to-market infrastructure. They also discuss strategies for managing partnerships and applying Snowflake's lessons to the evolving AI landscape.

Chris Degnan, former CRO of Snowflake and the company's first sales hire, shares his remarkable journey from the ground up. He discusses the challenges of building a sales organization in a competitive landscape and the importance of resilience and sales methodology. Degnan reflects on hiring strategies, mentorship, and adapting to leadership changes throughout his decade-long tenure. He also highlights the symbiotic relationship between sales and marketing, offering insights into the evolution of sales dynamics in the age of AI.

Chris Degnan, former Chief Revenue Officer at Snowflake, and Denise Persson, the company's Chief Marketing Officer, delve into their experiences in hypergrowth. They reveal the secrets behind aligning sales and marketing to foster a customer-first culture. Topics include when to hire experienced operators, the importance of trust and immediate execution in partnerships, and the rituals that shaped Snowflake’s culture. Their new book, Make It Snow, offers insights into scaling businesses while emphasizing the need for coachability and the right fit for company stages.

Chris Degnan, Chief Revenue Officer at Snowflake, shares his journey from early days in sales to leading a billion-dollar revenue engine. He emphasizes the necessity of making eight customer calls per week and discusses tactics for effective sales prospecting. Chris believes in the critical collaboration between sales and product teams and suggests that sales reps should be judicious in their customer interactions. He provocatively claims that the customer success role may be outdated, advocating instead for urgency and accountability in sales culture.

Chris Degnan, Chief Revenue Officer at Snowflake, discusses his experiences working in a raw startup environment and how Snowflake stood up to giants like Amazon in the cloud storage space. He emphasizes the importance of respecting the competition and not putting all your eggs in the large enterprise baskets. The podcast also touches on the challenges and benefits of sales in a consumption model and the significance of targeting a niche market. Furthermore, the hosts engage in a rapid-fire Q&A session and share personal experiences while expressing gratitude and advocating for cancer research.

"Remix: Tornadoes, Unicorn Meat, and Hypergrowth Sales" features industry experts Mike Clayville, Marcy Campbell, Dan Shapero, Jim Herbold, and Chris Degnan. They discuss building sales operations in rapidly-growing companies, including first principles, successful sales motions, effective sales leadership, "unicorn meat" theory, and pivotal sales strategies.

Chris Degnan, CRO at Snowflake and software sales legend, shares insights on selling in a recession. Topics include the mindset and action plan for sales reps, addressing challenges, understanding customer pain, having genuine conversations, and driving cost savings. They also discuss pipeline generation, personal accountability, and strategies for selling in a challenging economic environment.

Three industry experts discuss selling in a new category, emphasizing market transitions, challenges of new technologies, investing timing, selling complex technologies, different sales motions, targeting early customers, and key customers that shaped Snowflake's success.

Experienced CRO of Snowflake, Chris Degnan, discusses his challenging childhood that molded his drive and anxieties. Topics include adjusting to tech fame, detecting lies, fear of flying, living your values, trimming down meeting sizes, and managing anxiety.

Chris Degnan, CRO of Snowflake Computing, went from being the first rep to leading the sales organization. They discuss revenue, funding, and sales organization, as well as finding young grinders, handling real-life situations, and key habits and systems for high growth SaaS companies.