Cassandra Thurswell, founder of KITSCH, discusses her journey from a small town to building a multi-million dollar brand. She emphasizes the power of following intuition, the challenges she faced in the early days, and the importance of mindset and visualization in building a business. She also shares her struggle in balancing motherhood and professional life.

Cassandra Thurswell, founder and CEO of Kitsch, shares her inspiring journey of building a successful beauty brand from humble beginnings. She candidly discusses her early failures and the pivotal role customer feedback played in her success. Cassandra emphasizes the significance of resilience, self-confidence, and engaging with customers to create viral products. Additionally, she explores unconventional business strategies like remote work and the concept of micro-intentions for personal growth, all while staying committed to sustainability and accessibility.